Noemí Gómez: “Si informas con rigor, las historias de ciencia pueden atraer a un público muy amplio”

The interview provides valuable insights into the professional practices of a leading science news agency in Spain. Noemí Gómez’s expertise is evident, and her explanations of editorial processes, such as consulting scientists and balancing scientific and journalistic interest, are credible and well-articulated. The discussion on combating disinformation through rigorous journalism is particularly relevant and aligns with current media studies. However, the content is largely anecdotal and based on personal experience, lacking empirical data or case studies to support claims about audience interests or the effectiveness of their methods. The interview does not delve into potential limitations or criticisms of their approach, such as the risk of over-reliance on a few ‘go-to’ scientists or the challenges of maintaining objectivity in a polarized media environment. The title’s promise of attracting broad audiences is addressed, but the evidence is mostly qualitative. Overall, the interview is informative and trustworthy within its scope, but it would benefit from more concrete examples and critical reflection.

The title accurately reflects the core message of the interview: the importance of rigorous science journalism in attracting broad audiences.

8/10

The interview features a recognized science journalist (Noemí Gómez) from a major news agency (EFE), discussing professional practices and challenges in science communication. The content is based on professional experience and institutional context, with no verifiable scientific claims. The quality is high in terms of expertise and relevance, but limited by the subjective nature of the interview.

Markers derived by PSI from the transcript: the creator did not define chapters.

• 00:00Introduction and question about the origins of EFE Ciencia.
• 00:06Noemí Gómez explains the founding of EFE Ciencia in 2019.
• 01:21Discussion on how EFE Ciencia selects and produces science news.
• 05:45Importance of EFE's reach in Spain and Latin America.
• 07:33How they attract audiences to complex science topics without losing rigor.
• 08:51Fields of science that currently interest their audience.
• 10:54Approach to reporting on science in the context of fake news.

• Fundación BBVA — Official website of the organization that conducted the interview.
• Fundación BBVA LinkedIn — LinkedIn profile of the organization, providing additional context.

• Science Communication on Wikipedia — General principles of science communication align with the interview's emphasis on rigor and audience engagement.