Bloons Card Storm: How we Translated BTD6 into a Card Game | Aimee Cairns | NZGDC 2025

Bloons Card Storm: How we Translated BTD6 into a Card Game | Aimee Cairns | NZGDC 2025

🎙 Aimee Cairns 👥 1K 📅 October 9, 2025 ⏱ 27 min 👁 254 📄 expert opinion 🧭 2026-08-16
Available in: English (current) Français

Keywords

Bloons Card StormUI/UXArt DirectionProductionGame Design

Summary

In this talk from NZGDC 2025, Aimee Cairns, UI/UX designer and co-art lead at Ninja Kiwi, shares insights into the development of Bloons Card Storm, a card game based on the popular tower defense game BTD6. She discusses the creative challenges and processes involved in translating the IP into a new genre. The talk is structured around three phases: pre-production, production, and live operations. In pre-production, she emphasizes the importance of keeping design and art prototypes separate for rapid iteration, and the value of weekly playtesting with the whole team to avoid silos. She also details her approach to UI/UX visualization, using tools like Miro to iterate on screen layouts and flows. During production, she describes the art team structure, the development of the game’s visual identity (centered on a ‘storm’ motif), and the expansion of the Bloons lore through card art. She also discusses the challenges of revitalizing existing characters and creating new ones. In the live phase, she talks about using player data and feedback to drive updates, focusing on variety in game modes, meta-changing mechanics, and quality-of-life improvements. She concludes with key takeaways for future projects, such as maintaining separate prototypes, using simple motifs for art direction, and implying narrative through game art.

206 words

Critical Evaluation

Value of the Information & Strength of the Argument

The talk provides valuable, first-hand insights into the game development process, particularly the integration of UI/UX and art direction. Cairns offers concrete examples of how she approached design challenges, such as visualizing complex game states and iterating on screen layouts. Her argumentation is based on practical experience and is well-supported by specific examples from the project. She also discusses the importance of data and community feedback in shaping updates, which adds credibility to her approach. The talk is not heavily theoretical but offers actionable takeaways for game developers.

Scientific Rigor, Source Quality, Title Accuracy

The talk is a personal account from a professional with relevant experience, which lends it credibility. However, it does not cite external sources or academic references, and the information is based on anecdotal evidence from a single project. The title accurately reflects the content, which is focused on the translation of BTD6 into a card game. The talk is well-structured and provides a clear overview of the development process, but it lacks external validation. No comments were provided for analysis.

183 words

Title / Content Match

The title accurately reflects the content, which focuses on the translation of BTD6 into a card game, presented by the UI/UX designer and co-art lead.

Quality & Reliability

7/10

The talk is a first-hand account from a professional game developer with 10+ years of experience, providing detailed insights into the production process. The information is based on personal experience and internal studio practices, which is reliable for understanding the development process, though it is not peer-reviewed or independently verified.

Key Moments

Contribution & Novelties

The talk offers a unique perspective on translating a tower defense game into a card game, focusing on the integration of UI/UX and art direction. It provides practical insights into the development process, such as the use of separate prototypes and the importance of data-driven updates. The talk also highlights the creative challenges of expanding an existing IP while maintaining its core identity.

Pour aller plus loin :

101 words

Radar Profile

The radar profile shows a balanced set of scores, with slightly higher scores in information quantity and quality, and slightly lower in technical level. This suggests the talk provides a good amount of detailed information, but the technical depth is moderate, making it accessible to a broad audience.

Reliability 7/10