The Kicker Live: Branko Brkic Wants Journalists to Wake Up

The Kicker Live: Branko Brkic Wants Journalists to Wake Up

🎙 Columbia Journalism Review 👥 169 📅 December 7, 2025 ⏱ 41 min 👁 4 📄 expert opinion 🧭 2026-08-16
Available in: English (current) Français

Keywords

mediajournalismstate capturedisinformationclimate change

Summary

In this live podcast recorded at ZegFest 2025, Josh Hersh interviews Branko Brkic, founder of Daily Maverick and Project Continuum. Brkic describes the decline of South African media, contrasting the rise of Daily Maverick with the collapse of established outlets. He discusses the period of state capture under Jacob Zuma, where independent media played a crucial role in holding power accountable. He then outlines global threats to journalism: resurgent authoritarianism, big tech’s dominance, AI-driven disinformation, and climate change. Brkic argues that journalism must stop playing defense and adopt a more proactive, leadership role. He proposes Project Continuum, a campaign to promote media literacy, challenge social media platforms, and address climate change as a core issue. He emphasizes the need for media to reclaim its scale and trust, warning that without reform, many outlets will disappear within a decade. The conversation touches on the Washington Post’s decision not to endorse Kamala Harris as a symbol of media fear, and the importance of collaboration over competition.

164 words

Critical Evaluation

Value of the Information & Strength of the Argument

The value of the information lies in Brkic’s firsthand experience and his provocative analysis of the media’s existential crisis. He provides concrete examples from South Africa and the US, such as the GuptaLeaks and the Washington Post’s non-endorsement, to illustrate his points. His argumentation is coherent and passionate, though it relies heavily on anecdotal evidence and personal conviction rather than systematic data. He effectively contrasts the ideal of journalism with its current reality, and his call for media to act as a ‘fourth estate’ and leader is compelling. However, some claims, such as the timeline for media extinction, are presented without empirical support.

Scientific Rigor, Source Quality, Title Accuracy

The discussion is rigorous in its use of real-world examples and references to Brkic’s own published work, including his ‘Call to Arms’ essay and Daily Maverick’s GuptaLeaks project. The sources cited in the description are relevant and credible. The title accurately reflects the content, focusing on Brkic’s call for journalists to wake up to the threats. The conversation is well-structured and stays on topic, though it is primarily opinion-based rather than a systematic review of evidence.

194 words

Title / Content Match

The title accurately reflects the content: a live conversation with Branko Brkic urging journalists to recognize and respond to existential threats.

Quality & Reliability

7/10

The discussion is based on the speaker's extensive experience as a journalist and founder of Daily Maverick, with references to specific events and publications. However, it is largely opinion and advocacy, with limited verifiable data or citations within the conversation.

Key Moments

Cited Sources

Concurring Sources

External References

Contribution & Novelties

This conversation provides a unique perspective from a journalist who has navigated a collapsing media landscape and fought state capture. Brkic’s call for a proactive, leadership role for media, and his Project Continuum, offer a novel framework for addressing systemic threats. He emphasizes the need for collaboration and scale, and links climate change to media’s responsibility in a way that is often overlooked.

Pour aller plus loin :

  • Media literacy — Relevant to Brkic’s first pillar of Project Continuum.
  • State capture — Concept central to Brkic’s description of South Africa’s experience.
  • Fourth Estate — Brkic’s reference to media’s role as a fourth estate.
  • GuptaLeaks — The investigative project mentioned by Brkic.
  • Climate change communication — Relevant to Brkic’s argument about media’s role in climate change.

125 words

Radar Profile

The radar profile shows high scores in information quantity and quality, reflecting the depth of discussion and expert insights. The technical level is moderate, as the conversation is accessible but assumes some familiarity with media issues. Reliability is moderate due to the opinion-based nature, but the speaker's credibility and concrete examples support the overall assessment.

Reliability 6/10