ADVANCED PERFORMANCE MANAGEMENT WITH ASHAD ADAM

ADVANCED PERFORMANCE MANAGEMENT WITH ASHAD ADAM

🎙 Ashad Adam 👥 883 📅 February 5, 2026 ⏱ 61 min 👁 29 📄 expert opinion 🧭 2026-08-16
Available in: English (current) Français

Keywords

ACCAAPMexam strategyperformance managementstudy tips

Summary

This webinar, presented by Ashad Adam, an FCCA with 30 years of teaching experience, introduces the ACCA Advanced Performance Management (APM) exam. The speaker explains that APM is an optional paper, often perceived as difficult, but he argues that this reputation is largely due to students forgetting their PM knowledge and not practicing enough. He emphasizes that APM is a strategic-level exam, requiring a strong foundation in both Performance Management (PM) and Strategic Business Leader (SBL). The webinar covers the exam structure, including the 50-mark case study and two 25-mark questions, the allocation of professional skills marks, and the importance of calculations (15% of marks). He provides guidance on study resources, including the BPP ebook, ACCA study hub, and past exam questions, and outlines the support offered by MAT Abacus Business School, such as the LMS with notes and articles. The speaker encourages students to revise PM topics and practice writing answers to succeed. The webinar is primarily an informational session for prospective APM students.

165 words

Critical Evaluation

Value of the Information & Strength of the Argument

The webinar provides valuable insights into the APM exam, demystifying its difficulty and offering practical study strategies. The speaker’s argumentation is based on his extensive teaching experience, which lends credibility. He effectively addresses common student concerns, such as the gap between PM and APM, and the importance of practice. However, the argumentation is largely anecdotal and lacks empirical evidence or references to official ACCA statistics. The value lies in the practical advice and the clear explanation of the exam structure and expectations.

91 words

Title / Content Match

The title accurately reflects the content, which is a webinar on Advanced Performance Management.

Quality & Reliability

7/10

The speaker is an FCCA with 30 years of teaching experience, providing expert insights into the APM exam structure and study strategies. The content is based on personal experience and ACCA materials, but lacks empirical data or citations. The webinar is informative and practical, but the reliability is limited by the absence of verifiable sources and the promotional nature of the webinar.

Key Moments

Cited Sources

  • ACCA APM syllabus — Mentioned as the official syllabus for APM
  • BPP Learning Media APM ebook — Provided by MAT Abacus as a reference book
  • ACCA Study Hub — Mentioned as an additional resource for practice

Concurring Sources

  • ACCA APM syllabus — The webinar's description of the exam structure aligns with the official syllabus.

Contribution & Novelties

The webinar offers a clear and reassuring perspective on the APM exam, emphasizing that it is not inherently difficult but requires revision of PM and consistent practice. It provides a structured overview of the exam format and study resources, which is valuable for prospective candidates. The speaker’s experience adds practical insights not typically found in official materials.

Pour aller plus loin :

  • ACCA APM syllabus — Official syllabus and exam structure.
  • ACCA Study Hub — Practice questions and resources.
  • BPP Learning Media — Provider of APM study materials.

88 words

Radar Profile

The radar profile shows balanced scores across all dimensions, with slightly higher scores in information quantity and quality, indicating a well-rounded and informative webinar. The lower score in technical level suggests that the content is accessible to a broader audience, while the reliability score reflects the expert-based nature of the presentation.

Reliability 7/10

💬 No comments were provided for analysis.